Social Media Spreads Information Like Wildfire

For my Social Media Marketing Class, I have to create a weekly blog post regarding any topic we have discussed in class. Believe it or not, this is my first time ever writing a blog post! So, bare with me as I learn how this whole blog world works.

In class, we discussed that social media and tradition media differ because of the following:

• Quality
• Reach                                                    
• Frequency
• Usability
• Permanence
• Immediacy

Social Media has become the fastest way of communicating information to millions of people- FAST! It spreads information immediately.

I have worked part-time at Big Y World Class Market since I was 16. As a cashier, I never really knew much about how the company uses social media to advertise. This summer, however, I got a glimpse of how Big Y uses Facebook and I was very impressed with the results it had on one particular sale.

This photo was posted to the Big Y Facebook page on August 15th- and the sale was a huge success. I happened to be working the day of this sale, and the store was busy until the moment it closed. Once this deal was posted online, people began seeing it and telling all of their friends. Customers had to come in and give the cashier the promotional code that they could only find from seeing the Facebook advertisement. 

The sale was extremely successful and brought lots of business to the store that day. It showed how the internet is one of the best, fastest ways to reach your customers. All it takes is a simple Facebook post to reach many customers.

This example from my work shows how effective Facebook posts can be to advertise to your consumers. If you want to get word out fast, post it onto your Facebook page. Social media spreads information like wildfire!